REMOTE

To promote this unique film made during the pandemic, and funded by museum commissions, Grey Horse worked to shape the discussion around its premieres.

Challenge

REMOTE, a debut film by artists Mika Rottenburg and Mayhad Tousi, was produced during the pandemic and slated for museum and film festival premieres. But it needed help with the narrative around its unique creation story.

Insight

Anything formed under unique circumstances can benefit from promoting its singular creation.

Solution

Grey Horse aligned media efforts with major art museums and stakeholders, securing coverage and press attendance at six prominent premieres in Montreal, Stockholm, New York, and more. The social media branding around the film was consistent and intriguing, able to share the filmmakers’ story to a worldwide audience.

Services

Audience Engagement
Digital Strategy
Press
Public Relations
No items found.

More  Case Studies

AARP

The art of creating buzz

Horse Girl

As a company named after our founder’s beloved horse, Grey Horse was well positioned to market this middle-grade book to fellow horse girls.

Wagyu Dinner

Showing off the best of Japan to New York City

The New City

Grey Horse produced the first New City conference for the interdisciplinary futurist organization 2020 Visions, curating three days of thinkers, innovators, and creators for an audience of 500+ virtual attendees

Charleston: Waste, Water, and the Coming Storm

Building a social media campaign for an academic author’s book exploring urgent public policy.

Chosen Family Law Center

When the pandemic canceled the fundraiser for this LGBTQIA+ legal aid firm, Grey Horse took the party online, creating a virtual event and campaign that exceeded their fundraising goals.