Melissa Mills

The legacy of Roe vs. Wade

Challenge

With the publication of Joshua Prager’s The Family Roe, Melissa Mills, the daughter of the woman known as Jane Roe, wanted to tell her story publicly for the first time.

Insight

In times of great change, there is an opportunity to hear new voices, and to see old stories in new ways

Solution

Grey Horse gave Melissa media training and careful management of her press opportunities for this sensitive and personal topic, where she was able to advocate for her pro-choice politics through the fall of Roe vs. Wade and the Dobbs fallout. If you'd ike to speak with Melissa for a story, reach out!

Services

Digital Strategy
Press
Crisis Comms
Media Training

More  Case Studies

MIT Technology Review

A 120-year-old magazine changes for this century

Melissa Mills

The legacy of Roe vs. Wade

Chosen Family Law Center

When the pandemic canceled the fundraiser for this LGBTQIA+ legal aid firm, Grey Horse took the party online, creating a virtual event and campaign that exceeded their fundraising goals.

REMOTE

To promote this unique film made during the pandemic, and funded by museum commissions, Grey Horse worked to shape the discussion around its premieres.

UNICEF Content Launches

Getting viewers for an original series empowering viewers to help take action against child marriage.

Feminist Fight Club

New York Times gender editor Jessica Bennett threw a “feminist wedding” for her first book.